While the Cadillac brand continues to see solid sales in the United States, its largest market is now across the Pacific from its home base. Cadillac China sales have only risen by leaps and bounds in 2017, with an unbelievable 66.5% growth through August with a total of 107,377 vehicles sold. This means that Cadillac sales in China are now even greater than they are here at home, which speaks to Cadillac’s appeal to audiences all over the world.
Cadillac’s sales in China grew 51.4% in August with 15,014 vehicles sold, which would seem enormous were it not so surprisingly commonplace. Cadillac sales have tripled over the past five years in China, and the luxury brand has consistently seen its stock on the rise as customers increasingly flock to models like the XT5 crossover and the China-exclusive ATS-L.
What’s more, China seems poised to become a proving ground for new global products that will find their way to the United States. The brand recently unveiled the a mild hybrid version of the popular Cadillac XT5 at the Chengdu Auto Show, and it seems like it would be primed for sale in the United States much like the Cadillac CT6 Plug-in Hybrid, which originated in China and arrived in America earlier this year. The new XT5 mild hybrid will likely only improve Cadillac’s drawing power in China even more so, driving it toward the top of the luxury vehicle market there.
“Cadillac’s strong lineup, unique brand, philosophy and premium customer experience are taking it to the next level of competition in China’s luxury vehicle market,” said Andreas Schaaf, Cadillac vice president and general director of SAIC-GM’s Cadillac Division. “Our goal is for Cadillac to become a top-tier player.”
We here at Heritage Cadillac are happy to see the American luxury brand doing so well in the Chinese market.